{"product_id":"bb-intense-icy-shampoo","title":"Beyond Blonde Intense Icy Shampoo","description":"\u003cp data-start=\"0\" data-end=\"349\"\u003e\u003cstrong data-start=\"0\" data-end=\"75\"\u003e\u003cspan class=\"hover:entity-accent entity-underline inline cursor-pointer align-baseline\"\u003e\u003cspan class=\"whitespace-normal\"\u003eDavroe\u003c\/span\u003e\u003c\/span\u003e Beyond Blonde Intense Icy Shampoo\u003c\/strong\u003e is a powerful toning shampoo designed to refresh and neutralise unwanted warm or brassy tones in blonde, silver, or highlighted hair. Its intense icy violet formula works to enhance cool tones while gently cleansing, leaving hair bright, luminous, and beautifully balanced.\u003c\/p\u003e\n\u003cp data-start=\"351\" data-end=\"579\"\u003eThis shampoo not only tones but also helps maintain softness and manageability, keeping blonde hair looking fresh and salon-perfect between visits. Ideal for anyone wanting icy, cool-toned blonde with radiant shine and strength.\u003c\/p\u003e\n\u003cp data-start=\"581\" data-end=\"604\"\u003e\u003cstrong data-start=\"581\" data-end=\"604\"\u003eWhy you’ll love it:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-start=\"605\" data-end=\"820\"\u003e\n\u003cli data-section-id=\"16d719b\" data-start=\"605\" data-end=\"639\"\u003eNeutralises warm, brassy tones\u003c\/li\u003e\n\u003cli data-section-id=\"15fnzwk\" data-start=\"640\" data-end=\"674\"\u003eEnhances cool, icy blonde hues\u003c\/li\u003e\n\u003cli data-section-id=\"dqx6w6\" data-start=\"675\" data-end=\"709\"\u003eGently cleanses without drying\u003c\/li\u003e\n\u003cli data-section-id=\"1i6z6lt\" data-start=\"710\" data-end=\"746\"\u003eLeaves hair soft, bright \u0026amp; shiny\u003c\/li\u003e\n\u003cli data-section-id=\"hge5ik\" data-start=\"747\" data-end=\"793\"\u003eHelps maintain colour between salon visits\u003c\/li\u003e\n\u003cli data-section-id=\"1350q69\" data-start=\"794\" data-end=\"820\"\u003eVegan and cruelty-free\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"822\" data-end=\"898\" data-is-last-node=\"\" data-is-only-node=\"\"\u003eFor cool, vibrant blonde that stays fresh, bright, and beautifully balanced.\u003c\/p\u003e","brand":"Davroe","offers":[{"title":"325mL","offer_id":52964677943612,"sku":"3545","price":34.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0701\/0762\/7836\/files\/BEYOND-BLONDE_INTENSE-ICY_SHAMPOO_325.png?v=1775622719","url":"https:\/\/allurebyepic.com.au\/products\/bb-intense-icy-shampoo","provider":"Allure by Epic","version":"1.0","type":"link"}