About Pureology

Revolutionizing Vegan Color Care

Founded in 2001 in California, Pureology has redefined professional color care with a dedication to excellence and vegan, ZeroSulfate® solutions. Esteemed for their trailblazing approach to color-treated hair, Pureology stands out with its commitment to health-conscious, salon-grade hair care. Each product in their line, from concentrated shampoos to nourishing conditioners, is infused with their signature AntiFade Complex®, ensuring that color protection goes hand-in-hand with addressing various hair concerns. Whether it’s managing frizz, preventing breakage, or catering to fine and thin hair, Pureology's mission is to harmonise beauty with effective, sustainable hair care.

Buyer's Guide:

• Color-Treated Hair Focus: Explore Pureology’s range designed especially for color-treated hair, offering protection and enhancement without compromising hair health.
• Concentrated Formulas: Choose from their highly concentrated shampoos and conditioners for profound nourishment that delivers lasting results.
• Special Features:
  • Vegan and ZeroSulfate® Solutions: With a commitment to vegan ingredients and ZeroSulfate® formulas, Pureology ensures gentle yet effective hair care.
  • AntiFade Complex®: Benefit from the AntiFade Complex® in every product, providing exceptional color protection alongside targeted hair care solutions.
  • Professional-Grade Quality: Trust in Pureology's professional-grade products for salon-standard outcomes in your hair care regimen.
  • Diverse Hair Concerns Addressed: Whether dealing with frizz, breakage, or thin hair, find specialized products that cater to your specific hair needs.