Same day dispatch before 1pm AEST
Spend over $50 & get free express shipping
Spend over $80 & get 2 free premium samples
Allure by Epic logo
Double tap to zoom
Thickening
Forming Cream Image
Forming Cream Image
Forming Cream Image
Forming Cream Image
Forming Cream Image
Forming Cream Image
Forming Cream Image
Forming Cream Image thumbnail
Forming Cream Image thumbnail
Forming Cream Image thumbnail
Forming Cream Image thumbnail
Forming Cream Image thumbnail
Forming Cream Image thumbnail
Forming Cream Image thumbnail

American Crew

Forming Cream

$28.95
85g

Easy to use styling cream works well for all hair types. Forming Cream provides hold, excellent pliability, and a natural shine. This product also helps hair look thicker and is ideal for easing new users into the potential of styling jar products. For medium hold with medium shine.
BENEFITS
  • Water Based: Shampoos out easily without residue.
  • Lanolin Wax: Humectant that provides movable hold.
  • Sucrose: Conditions and moisturizes hair.
  • PVP Copolymer: A holding agent that encourages firmness, body and fullness to the hair.
  • Glycerin: Softens and swells the hair shaft making hair appear thicker.

Medium Hold Icon Medium Hold
Medium Shine Icon Medium Shine
Complete the Routine
Strong Hold Grooming Cream
Anti-Frizz Cream Pomade
Volumising Whip
Strong Hold Defining Paste
Strong Hold Fiber
Texturising Matte Clay
Texturising Molding Clay